Başlık | Tramroulette |
Haftanın | TBWA\NEBOKO |
Kampanya | Tramroulette |
Reklamcı | Holland Casino |
Marka | Holland Casino |
İlk Yayınlanma Tarihi | 2016 / 12 |
Sektör | Lottery & Gambling |
hikaye | How about a quick gamble while waiting for public transport? Holland Casino recently conjured a up a tram and a platform to replicate a life-sized roulette table in their Tram Roulette campaign in Rembrandt Square, Amsterdam. Tram passengers and passers-by were invited to play along in a life-size game of roulette. The platform was ‘transformed’ into a roulette table using special decals with the numbers 0-36, just like in a regular roulette game. In addition, a huge roulette ball was stuck to the side of the tram . As the tram pulled into the station platform, the person who was on the number where the ball finally stopped won a prize, which was given out by two croupiers . The game could also be played in real-time via Facebook Live, where participants could win great prizes. |
Medya Türü | Outdoor/Out of Home |
Süre | |
Market | France |
Yaratıcı Yönetmen | Bas Engels |
Yaratıcı Yönetmen | Sander Volleman |
Sanat Yönetmeni | Sander Volleman |
Sanat Yönetmeni | Bas Engels |
Reklam Yazarı | Bas Engels |
Reklam Yazarı | Sander Volleman |
Tasarımcı | Sophia Strydom |
Ajans Prodüktörü | Quintin Baker |
Prodüksiyon Şirketi | Vidiboko |
Prodüksiyon Şirketi | JC Decaux |
Yönetmen | Niels de Kuiper |
Fotoğrafçı | Pieter Colombijn |
Fotoğrafçı | Wouter Koomen |
Fotoğrafçı | Mink Pinster |
Fotoğrafçı | Danny Verduyn Lunel |
Editör | Frits-Jan Smit |
Ses | Amp. Amsterdam |
Müzik | Darius Dante |
Teknik Tasarım Süpervizoru | Robert Slot |
Teknik Tasarım Süpervizoru | Gert-Jan Brookman |
Teknik Tasarım Süpervizoru | Roderick Prince |
Müşteri Temsilcisi | Jeroen Otten |
Müşteri Temsilcisi | Joost Rombout |
Müşteri Temsilcisi | Marco Kicken |
Müşteri Temsilcisi | Liselotte Staal |
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