Başlık | We Don't Care |
Haftanın | FRED & FARID Los Angeles |
Kampanya | We Don't Care |
Reklamcı | Fridays For Future |
Marka | Fridays For Future |
İlk Yayınlanma Tarihi | 2022 / 3 |
Sektör | Environmental & Animal Issues |
hikaye | The film introduces a cast of casually cool pre-teens who question the legitimacy and purpose of climate change concerns directly to the camera. Juxtaposing the same rhetoric stubbornly upheld over the last three decades with these fashionable adolescents, the spot establishes urgency while its stars skateboard, sing, and mess around without a care in the world. Although the energy of the film is lighthearted, enriched with the flair of a ‘90s public service announcement, the message at its core is paramount. We need to turn familiar apathy into serious concern, and serious concern into immediate change. Ending with an earnest call-to-action, Fridays for Future reminds us: “if we don’t care about climate change, who will?” |
Sorun | If current generations don’t care about the future of our planet, who will? |
Medya Türü | Web Film |
Süre | |
Yaratıcı Ajans Başkanı | Fred & Farid |
Yaratıcı Yönetmen | Nicolas Berthier |
Sanat Yönetmeni | Radouane Guissi |
Reklam Yazarı | Ciana Alessi |
Müşteri Süpervizörü | Jules Chaffiotte |
Prodüksiyon Sorumlusu | Amanda Van Caneghem |
Yönetmen | dream inc. |
Sinematografi | Amos le Blanc |
Prodüksiyon Şirketi Prodüktör | Julia Fae |
Stilist | Briana Walden |
Stylist Assistant | Namwan Preechapatananon |
Assistant Director | Julia Fae |
Production Art Director | dream inc. |
Post Prodüksiyon | dream inc. |
Renkçi | dream inc. |
Ses Tasarım Şirketi | Defacto Sound |
Mix | Defacto Sound |