BaşlıkEngraved Memories
BriefThe first school desks that get students talking about bullying.We created the first school desks with engraved illustrations that will launch a discussion. They directly reach students in their environment and create a unique experience close to their habits (school desks have always inspired students, letting them write and draw moods, fragments of stories). We chose a visual vocabulary that speaks to them with the help of 10 famous artists. These illustrations come to life in augmented reality with a dedicated mobile app that reveal the full stories. Therefore, these engravings automatically get students and teachers talking about bullying. A website (ose-en-parler.ch meaning dare-to-speak.ch) was created to continue the dialogue.
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Kampanya Engraved Memories
Reklamcı Action Innocence
Marka Action Innocence

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Managing Director Damien Fournier
Creative Director Gabriel Mauron
Art Director Simeon Brandner
Copywriter Antoine Karpat
Copywriter Mathieu Cuvelier
Creative Raphael Stein
Lead Technology Camille Delesalle
Lead Technology Kevin Schroeyers
Project Manager Pauline Charuel
Producer Jean-Frédéric Passot
Producer Benoit Barneoud
Producer Lisa Carmona
Art Director Yannice Berthault
Art Director Bastien Langlade
Developer Alexis Bouhet
Developer David Verlangieri
Developer Etienne Chaumont
Developer Lou Batier
Cabinetmaker Brice Baleydier
Motion Designer Julier Royer
Motion Designer Nobl
Director Ahmed Hadj Ameur
DOP Arthur Fanget
1st assistant Jonathan Grimault
Assistant Director Anthony Mastronicola
Sound Engineer Matthieu Reynaud
Set Photographer Vincent Maure
1st Production Assistant Pauline Fivel
Entrant Company HAVAS GENEVA
Idea Creation HAVAS GENEVA

About Havas Village Geneva

We have brought our talent – spanning all areas of 
expertise – under one roof. We call these our Havas Villages. We have 69 Villages around the world, each designed to foster creativity and collaboration.
We have been in Switzerland since 1959, and we operate 2 Villages to address our market in all its complexity.
We believe that companies have a key role to play in solving the biggest challenges our world faces today – and every day we strive to operate responsibly for ourselves and our stakeholders.
We’ve set a company goal to become B Corp as a Group within the next 2 years and the mission of Havas Impact+, our sustainability programme, has long been to encourage our agencies to harness the power of creative ideas through action and communication to bring about positive change in society and help our clients become a force for good.
Havas Switzerland is organised into 4 business units: Havas Creative, Havas Sports, Havas CX & Havas Media, addressing the entire communication value chain. 

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