I believe the state of the industry is much better than what it was during the financial crisis. Daha fazla oku
Clients will look for ways to use the crisis to connect with consumers once again. Daha fazla oku
Partner with platforms, tech companies, media partners, or any other obvious or not obvious player that can help you amplify your scope and results. Daha fazla oku
Take up the opportunities, behave as you normally would but do more rehearsing so that the technology does not trip you up! Daha fazla oku
Think holistically about the client’s business, not just ads, for your slice of the pie. Daha fazla oku
Being clear about your brand purpose and position is paramount; both in communications and in brand behavior. Daha fazla oku
Interview Jon Wilkins, Global MD of Creative council and Hattie Matthews Managing Partner, Karmarama are interviewed by Suki Thompson,... Daha fazla oku
The Rankin leadership team from the London new creative services agency born from the famous photographer, is interviewed by Suki Thompson,... Daha fazla oku
Sir Martin Sorrell, S4, was interviewed by Suki Thompson (The Oystercatchers) at the occasion of the AdForum Summit London 2019 (September 23-25) Daha fazla oku
Gareth Collins, CEO mcgarrybowen UK and Michael Komasinski, President EMEA Merkle (Dentsu group) were briefly interviewed by Peter Cowie at the... Daha fazla oku