BaşlıkFray Bentos ITV4 Sponsorship idents
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Kampanya Fray Bentos ITV4 Sponsorship idents
Reklamcı Baxters
Marka Fray Bentos
İlk Yayınlanma Tarihi 2016
Sektör Food
felsefe The idents, created by Hometown and directed by Stuart Elliot through Park Village, feature a married couple watching TV. The 10-second spots airing on ITV4, a channel predominantly aimed at a male audience, see the man engrossed in his dinner and television. This blissful moment is interrupted by his wife so, he responds in a tongue-in-cheek way, attempting to return to his programme and pie or pudding as quickly as possible. The line Fray Bentos sponsors compulsive viewing on ITV4 can be seen throughout. 
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