Golden State Warriors - "Runner"

Goodby Silverstein & Partners

Goodby Silverstein & Partners San Francisco, United States

23265

Marka: Golden State Warriors
Ülke: United States

Reklamcı: Golden State Warriors

Başlık	Runner
Haftanın	Goodby Silverstein & Partners
Kampanya	We Are Dub Nation
Reklamcı	Golden State Warriors
Marka	Golden State Warriors
İlk Yayınlanma Tarihi	2019 / 11
Sektör	Sports Teams, Sports Events
hikaye	“There’s so much love for the Dubs from all over the Bay Area. This spot shows that the love is mutual,” said Amanda Chin, VP of brand marketing for the Golden State Warriors. “Our fanbase is widespread. The team doesn’t represent a city, they play for the entire Bay area and beyond. GS&P did a great job of bringing that idea to life. “We wanted to connect with the Warriors fans on a deeper level, by celebrating where they come from,” said Anthony O’Neill, associate creative director at GS&P. “It’s a celebration of the real bay area. There’s beauty in the bay that you won’t find on a postcard. The places that people who grew up here know and love.” GSP’s campaign builds on a five-year relationship with the Warriors. During the 2018-19 NBA season, the agency collaborated with the Warriors and commemorated the team’s last regular-season game in Oracle Arena by “retiring” the number 47. A banner celebrates the 47 historic seasons the Warriors played in Oakland, California, and hangs in the rafters of the new Warriors home at Chase Center. In addition to the Warriors, GS&P works for BMW, Pepsi, Doritos, Cheetos, Liberty Mutual Insurance and Comcast.
Medya Türü	Television
Süre	45 seconds
Co Chairman	Jeff Goodby
Co Chairman	Rich Silverstein
Yaratıcı Ajans Başkanı	Margaret Johnson
Director of Innovation	Adam Reeves
Yaratıcı Yönetmen	Adam Reeves
Yaratıcı Yönetmen Ortağı	Rony Castor
Reklam Yazarı	Rony Castor
Yaratıcı Yönetmen Ortağı	Anthony O'Neill
Sanat Yönetmeni	Anthony O
	Lorenz Ortiz
Director of Broadcast Production	Leila Gage
Director of Film	Tod Puckett
Music Curation	Tod Puckett
Assistant Producer	Olaitan Oladipo
Managing Partner	Brian McPherson
Müşteri Direktörü	Clark Gieseke
Müşteri Temsilcisi	Ashley Wurzel
Assistant Account Manager	Hannah Hadley
Director of Communications	Meredith Vellines
Strategist	Briana Patrick
Director of Business Affairs	Kristian Evanculla
Company Name	Hungry Man
Yönetmen	Amir Farhang
Görüntü Yönetmeni	Ray Huang
Prodüksiyon Sorumlusu	Caleb Dewart
Prodüktör	Ben Gilovitz
Company Name	Elevel (Goodby-Silverstein and Partners)
Editör	Dave Becker
Assistant Editor	Steven Castro
Prodüksiyon Sorumlusu	Luke Dillon
DIRECTOR OF ELEVEL	Michael Damiani
Ses Mühendisi	Nic DeMatteo
Ses Mühendisi	Jody Scott
Company Name	David Fisher
Company Name	Cameron Gray The Mill
Renkçi	Adam Scott
Sanatçı	Ty Bardi
Sanatçı	Chad Ford