Tony Davidson
Creative Director at Wieden + Kennedy
London, United Kingdom
BaşlıkHonda Grrr Game
Haftanın
Kampanya Grrr - Honda
Reklamcı Honda Motor Co., Ltd.
Marka Honda
PostedTemmuz 2005
Ürün Diesel
Sektör Automotive Accessories & Services
hikaye In a first for Honda advertising, the "hate something" concept was adapted into an online game on a campaign microsite. We wrote the game-play adaptation, designed and developed the game with creative direction from Nexus productions and Wieden & Kennedy. The game has nine detailed levels for players to negotiate, gathering carrots and miraculously making unpleasant things likeable, each level rewarding the player with incredible detail and bizarre animations.
Medya Türü İnteraktif
Market United Kingdom
Daha fazla bilgi www.unit9.com/grrrgame/
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