Derin Seale
Director at RadicalMedia
Surry Hills, Australia
BaşlıkViolence 3
Haftanın
Kampanya The line
Reklamcı Our Watch
Marka The line
PostedEkim 2015
Sektör Public Safety, Health & Hygiene
hikaye Our Watch delivers The Line, a primary prevention behaviour change campaign for young people aged 12 to 20 years. The Line also supports parents, carers, teachers, educators, coaches and other influencers.
The Line encourages young people to develop healthy and equal relationships, and to reject violence.
The campaign’s long-term goal is to prevent violence against women and their children by addressing the underlying factors that contribute to violence against women: gender inequality, violence-supportive and sexist attitudes, and rigid gender roles and stereotypes.
Recognising and respecting ‘the line’ can be confusing. The Line helps young people to understand what’s ok and what’s not when it comes to intimate relationships, and encourages them to call out behaviours that hurt and disrespect others.
The Line is an initiative under the National Plan to Reduce Violence against Women and their Children 2010 – 2022 and is funded by the Australian Government Department of Social Services. 
Medya Türü Print
Prodüksiyon Şirketi
Yaratıcı Yönetmen
Yaratıcı Ekip
Director Client Service
Prodüktör
Retoucher
Retoucher
Yönetmen
Prodüksiyon Sorumlusu
Editör
Stills Photographer
Tattoo artist
İlustratör

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