| Başlık | Kept |
| Haftanın | The Leo Burnett Group Thailand |
| Kampanya | Kept by Krungsri |
| Reklamcı | Bank of Ayudhaya Co., Ltd. |
| Marka | Kept by Krungsri |
| İlk Yayınlanma Tarihi | 2020 / 7 |
| Sektör | Banking & Financial Services, Investments, Stock Brokers |
| hikaye | Kept, the new normal of saving application – with Kept you could live the same lifestyles without any change while at the same time enable you to save more money than ever. People have the desire to save money but of course there are many obstacles and even temptation they need to face along the way; making saving money the nearly impossible task to achieve otherwise they would have to sacrifice the joy of living. Leo Burnett Thailand aims to illustrate the saving solution by using a simple visual like ‘Coins’ floating after people who are living their same normal lives. The coins then disappear into those people bodies to imply that they could simply save money while still enjoying their lifestyles. ‘Small change for BIG FUTURE’ is the key takeout for this piece of communication. A simply switch to Kept will enable you to enjoy your same lifestyle while letting smart features from Kept help you save more money. |
| Medya Türü | Web Film |
| Süre | |
| Yaratıcı Ajans Başkanı | Sompat Trisadikun |
| Yaratıcı Yönetmen | Keeratie Chaimungkalo |
| Yaratıcı Yönetmen | Prathan Udomsubvong |
| Sanat Yönetmeni | Palapon Ngamjit |
| Sanat Yönetmeni | Sompat Trisadikun |
| Reklam Yazarı | Prathan Udomsubvong |
| Reklam Yazarı | Sedthavuth Jarethammachit |
| Account Management Director | Rathawan Sukanake |
| Müşteri Direktörü | Apirat Leerattanakachorn |
| Müşteri Temsilcisi | Chayanee Chean-aem |
| Ajans Prodüktörü | Rungrudee Chinpratan |
| Yönetmen | Kasemparn Jujindalert |
| Prodüksiyon Şirketi Prodüktör | Pavaranan Kanpairoh |
| Görüntü Yönetmeni | Natdanai Naksuwan |
| Editör | Wisarut Deelorm |
| Retoucher | Pornlert Panna |
| CGI | Chocolate Studio Co. |
| Ses Tasarım Şirketi | Cinesound Co. |
| Post Prodüksiyon | So Good House Co. |
More Work
SEE ALLThe Second Life Helmet
- MARKA:
- Thai Health Promotion Foundation
- HAFTANIN:
- GREYnJ United
FWD Singing Bus (Board)
- MARKA:
- FWD Insurance
- HAFTANIN:
- GREYnJ United
Family Forever Tattoo (Board)
- MARKA:
- Bar B Q Plaza
- HAFTANIN:
- GREYnJ United
Convertible
- MARKA:
- Thanachart Insurance
- HAFTANIN:
- The Leo Burnett Group Thailand
Big Guy
- MARKA:
- Thanachart Insurance
- HAFTANIN:
- The Leo Burnett Group Thailand
Maze
- MARKA:
- Thanachart Insurance
- HAFTANIN:
- The Leo Burnett Group Thailand
THE RERUN: A Second Chance to Say Goodbye
- MARKA:
- Ving
- HAFTANIN:
- GREYnJ United
No Face
- MARKA:
- Thai Health Promotion Foundation
- HAFTANIN:
- The Leo Burnett Group Thailand
The Fuel Delivery
- MARKA:
- PT
- HAFTANIN:
- The Leo Burnett Group Thailand