James Allen
Yönetmen at Shelter
San Francisco, United States
BaşlıkScratch Boards
Haftanın
Kampanya Scratch Boards
Reklamcı Activision
Marka Tony Hawk’s Pro Skater 1 and 2
İlk Yayınlanma Tarihi 2022 / 3
Sektör Video Games/Consoles
felsefe Tony Hawk’s Pro Skater Launches “Scratch Boards.” Limited-Edition Promotional Decks With Special Prizes Hidden Beneath The Paint. Activision, Tony Hawk and DAVID Madrid team up to create these special decks that reward skaters only after they scratch them, similar to a scratch card.

The more you skate, the more you scratch your skateboard. That’s the whole idea behind Activision’s latest campaign. In collaboration with Birdhouse, the video game publisher is launching a promotion where skaters just need to slide the boards to find the codes beneath the paint and redeem different Tony Hawk’s Pro Skater 1+2 prizes.

Medya Türü Integrated Media/360 Activation
Süre
Global Chief Creative Officer
Global Chief Operating Officer (COO)
Yaratıcı Yönetmen
Yaratıcı Yönetmen
Reklam Yazarı
Sanat Yönetmeni
Sanat Yönetmeni
Sanat Yönetmeni
İlustratör
İlustratör
İlustratör
Global PR Director
Prodüktör
Prodüktör
Prodüktör
Prodüktör
Editör
Head of Account Management
Müşteri Süpervizörü
Board Production
Creative Lead
Lead Producer
Content
Fabrication Lead
Tasarımcı
Account Support
Prodüksiyon Şirketi
Yönetmen
DP
Production Coordinator
Gaffer
Key Grip
Swing
VTR/Stream
HMU
Location Manager
PA
Still Image Production
Fotoğrafçı
Prodüksiyon Sorumlusu
Prodüktör

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