| Başlık | Bar 45 |
| Haftanın | Saatchi & Saatchi Argentina |
| Kampanya | Bar 45 |
| Reklamcı | AB Inbev |
| Marka | Andes Beer |
| İlk Yayınlanma Tarihi | 2016 / 7 |
| Sektör | Beers, Ciders, Lagers |
| hikaye | The world’s first leaned bar to pour the perfect beer There is a technique that not everyone dominates to pour the perfect beer: you must tilt your glass up to 45º, and that’s the way you’ll get the right beer head.That´s why Andes, Mendoza’s iconic beer brand, together with Saatchi & Saatchi developed an ambitious project: using the Andes’ natural gradient to build a bar. A bar where everything: floor, bar, doors, windows, tables, chairs and of course, the kegerator, are leaned. So each beer served inside it, is perfect. “Finally, this architectural challenge at the service of beer came true in The Penitentes Hill, Mendoza, where everyone could drink an Andes with the right beer head in the first and unique leaned bar of the world”, commented Saatchi & Saatchi ECD´s Matías Lafalla and Ramiro Rodríguez Gamallo. |
| Medya Türü | Television |
| Süre | |
| Post Prodüksiyon | Barraca Post |
| General Account Director | Miguel Tornquist |
| General Creative Director | Ariel Serkin |
| General Creative Director | Juan Pablo Lufrano |
| General Creative Director | Rafael Santamarina |
| Yaratıcı Yönetmen | Matias Lafalla |
| Yaratıcı Yönetmen | Ramiro Rodriguez Gamallo |
| Editorial | Leandro Ezquerra |
| Sanat Yönetmeni | Estefania Pecora |
| Prodüksiyon Sorumlusu | Federico Puricelli |
| Prodüksiyon Sorumlusu | Adrian Aspani |
| Müşteri Direktörü | Maximiliano Beltrán |
| Müşteri Temsilcisi | Tiziano Lasaigues |
| Prodüktör | Primo |
| Management | Luisa Kracht |
| Prodüksiyon Sorumlusu | Alejandro Di Michele |
| Prodüksiyon Sorumlusu | German Lentini |
| Prodüksiyon Sorumlusu | Sebastian Lopez |
| Görüntü Yönetmeni | Daniel Ortega |
| Editör | Alejo Santos |
| Locution | Vando Villamil |
| Ses | Notdeaf Sound Design |
| Music Company/Artist | Papa Music |
| Authorization by the customer | Pablo Firpo |
| Authorization by the customer | Nicolás Decia |
| Tasarım | Sake |
| Prodüksiyon | Diego Mc Loughlin |
| Prodüksiyon | Martín Cecchi |
| Prodüksiyon | Pedro Saleh |
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