Başlık | GE Podcast Theater presents life.af/ter |
Haftanın | BBDO New York |
Kampanya | GE Podcast Theater presents life.af/ter |
Reklamcı | GE |
Marka | GE |
Posted | Kasım 2017 |
hikaye | When GE launched its Digital Twin Technology, an innovation that clones industrial machines, the brand wondered how to grab the attention of the average person and make its technology relevant. The answer? A science fiction podcast that depicts perhaps the greatest fear of any connected person: what if our data falls into the wrong hands? The story invites listeners to a world where the dead can be reanimated based on every bit of data, imagery and video they’ve ever shared online. Feeling creeped out? Don’t, because GE Digital Twin Technology can protect humanity. |
Medya Türü | İnteraktif |
Worldwide Chief Creative Officer | David Lubars |
Yaratıcı Ajans Başkanı | Greg Hahn |
Yaratıcı Yönetmen | Michael Aimette |
Yaratıcı Yönetmen | Daniel Wright |
Yaratıcı Yönetmen | Levi Slavin |
Yaratıcı Yönetmen | Tim Roan |
Yaratıcı Yönetmen | Josh Parschauer |
Yaratıcı Yönetmen | Daniel Burke |
Reklam Yazarı | Josh Parschauer |
Sanat Yönetmeni | Daniel Burke |
Ajans Prodüktörü | Joe Croson |
Ajans Prodüktörü | George Sholley |
Ajans Prodüktörü | Ian Graetzer |
Account Management | Kathryn Browne |
Account Management | Lindsey Cash |
Account Management | Zandy Fretts |
Account Management | Elizabeth Jacobs |
Planning Supervisor | Yin Chung |
Prodüksiyon Şirketi | Panoply Media |
Chief Communications Officer | Andy Bowers |