Cameron Hughes
Designer at AKQA
London, United Kingdom
BaşlıkOlympian
Haftanın
Kampanya Olympian
Reklamcı EDF Energy
Marka EDF
İlk Yayınlanma Tarihi 2008 / 5
Ürün savetodaysavetomorrow.com
Sektör Energy Production, Raw Materials & Minerals
Slogan This commercial was made from recycled dreams
hikaye EDF Energy's latest TV ad cuts between former Olympic champions past and present.
Reflecting on their halcyon days, they talk about the scale of their achievements and what it means to them looking back.
felsefe The ad then draws the connection between overcome massive odds in a lifetime with the challenge of climate change.


The spot is the follow-up to EDF's "it's not easy being green" ad that launched earlier this year. It is supported by a radio campaign and digital activity.
Medya Türü Television & Cinema
Süre
Market United Kingdom
Post Prodüksiyon
Prodüksiyon Şirketi
Strateji Planlama
Yönetmen

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