Başlık | Paris |
Haftanın | ROSA PARIS |
Kampanya | Sounds |
Reklamcı | Thalys |
Marka | Thalys |
İlk Yayınlanma Tarihi | 2015 |
Sektör | Airlines, Airports, Railways, Bus Lines, Ferries & Cruises |
hikaye | May 2015 in France was a bonanza for holidays – 3 out of 4 weekends were holiday weekends! Thalys wanted to activate people to book tickets to visit cities on the Thalys train network.We captured the sound identities of Paris, Brussels and Amsterdam, and integrated them into three outdoor installations. Each city was represented by over 1000 sounds. Each sound had a unique headphone jack.The sounds included overheard conversations, street musicians, language lessons, market sellers, church bells, scam artists routines, and hundreds more. |
Medya Türü | Outdoor/Out of Home |
Yaratıcı Ajans Başkanı | Jean-Francois Sacco |
Yaratıcı Ajans Başkanı | Gilles Fichteberg |
Prodüksiyon Şirketi | Birth Productions |
Yaratıcı Yönetmen | Mark Forgan |
Yaratıcı Yönetmen | Jamie Standen |
Reklam Yazarı | Lucile Briotet |
Sanat Yönetmeni | Olivier Lafaysse |
Müşteri Temsilcisi | Camille Hemet |
Ses | Schmooze |
Yönetici Direktör | Delphine Drutel |