| Başlık | Enjoy the Ride |
| Haftanın | The Red Brick Road |
| Kampanya | Enjoy the Ride |
| Reklamcı | Suzuki |
| Marka | Suzuki |
| İlk Yayınlanma Tarihi | 2018 / 1 |
| Sektör | Cars |
| felsefe | Red Brick Road has developed a bold new campaign for Suzuki Cars. Set on a dodgem ride within a fairground and directed by Blinkink’s Noah Harris, the campaign showcases Suzuki cars unleashed in a world of bright lights and fun, underpinned by the campaign line 'Enjoy the Ride.’ The campaign will run from 8th January 2018. The idea stems from the insight that no matter how many times you get behind the wheel of a Suzuki, the sense of fun and elation does not fade - much like the sensation of riding at a funfair. The TV spot introduces a high-energy dodgems track where Suzuki cars move in carefully choreographed sequences. This is Suzuki’s first range commercial featuring the all-new Suzuki Swift, Suzuki Vitara and Suzuki Ignis. The week-long shoot involved 10 stunt drivers and a set-built dodgems arena, bringing to life the infectious fun of the fair, via unique, graceful stunt driving. Suzuki UK will be running a 60" along with 30” and 10” cut-downs. Boosted by Sonz of a Loop De Loop Era’s “Far Out”, the TVC is a shot of energy and nostalgia that will resonate with consumers. The ‘Enjoy the Ride’ campaign will be deployed through-the-line, with Red Brick Road creating digital display, social, print, CRM and Point of Sale. In the UK and Ireland, communications will also highlight Suzuki's striking financial service offers. The hero range of Suzuki models is featured throughout the campaign, with the Ignis, new Swift and Vitara taking centre stage. |
| Medya Türü | İnteraktif |
| Süre | |
| Market | Ireland |
| Sound Design | Wave Studios |
| Grade | Freefolk |
| Producer | Tim Page |
| Yaratıcı Yönetmen | Matt Davis |
| Yaratıcı Yönetmen | Richard Megson |
| Creative | Matt Davis |
| Creative | Richard Megson |
| Creative | Ted Smith |
| Sound Mix and Design | Tony Rapaccioli |
| Music Supervision | Soho Music |
| Editör | Max Windows |
| Edit Company | Stitch |
| VFX Supervisor | Duncan Horn |
| Shoot Supervisor | Ludo Fealy |
| Shoot Supervisor | Chris King |
| Producer | Helen Tang |
| Post Prodüksiyon | Nineteentwenty |
| Compositor | Stephanie Daly |
| Compositor | Claire Larkin |
| Compositor | Sam Meisels |
| Compositor | Adam McHale |
| Compositor | Robert Lilley |
| Compositor | Chrys Aldred |
| Colourist | Duncan Russell |
| 3D Artist | Chris King |
| 3D Artist | Mike Farrar |
| 3D Artist | Eleonora D’Onofrio |
| 3D Artist | Martin Blunden |
| Prodüksiyon Sorumlusu | Beatrice Warren |
| Prodüktör | Morgan Kennedy |
| Prodüksiyon Şirketi | Blinkink |
| Producer | Ewen Brown |
| Prodüksiyon Sorumlusu | Bart Yates |
| Görüntü Yönetmeni | Patrick Meller |
| Director | Noah Harris |
| 1 ST AD | Jim Cole |
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