| Başlık | Donald Trump |
| Haftanın | Ruf Lanz Werbeagentur |
| Kampanya | Donald Trump |
| Reklamcı | Art Museum Konstruktiv, Zurich |
| Marka | Art Museum Konstruktiv |
| Posted | Kasım 2017 |
| Sektör | Museums & Monuments |
| hikaye | We demonstrated the idea of constructivist art on someone who is usually not constructive at all: Donald Trump. For this purpose, we reduced the polarizing president of the USA to surface, color and shape – true to the spirit of the art movement displayed in the museum. The campaign drew attention to the museum in a surprising way. This made it possible to address a new audience besides the usual art insiders and to make them curious about constructivist art. |
| Sorun | The Art Museum Konstruktiv in Zurich is the only institution in Switzerland dedicated to the exploration of constructivist art. Constructivist art is an art movement with a strong emphasis on abstraction. |
| Medya Türü | Outdoor/Out of Home |
| Yaratıcı Yönetmen | Markus Ruf |
| Yaratıcı Yönetmen | Danielle Lanz |
| Reklam Yazarı | Markus Ruf |
| Sanat Yönetmeni | Catherine Martin |
| İlustratör | Catherine Martin |
| Müşteri Temsilcisi | Linda Egloff |
More Work
SEE ALLEye-catching Cat (English Translation)
- MARKA:
- Tier im Recht
- HAFTANIN:
- Ruf Lanz Werbeagentur
Eye-catching Cat in editorial environment (German)
- MARKA:
- Tier im Recht
- HAFTANIN:
- Ruf Lanz Werbeagentur
Laboratory mice «Paragraph sign»
- MARKA:
- Tier im Recht
- HAFTANIN:
- Ruf Lanz Werbeagentur
Mister/Whisky
- MARKA:
- Center for Addiction Therapy
- HAFTANIN:
- Ruf Lanz Werbeagentur
Lady/Cocktail
- MARKA:
- Center for Addiction Therapy
- HAFTANIN:
- Ruf Lanz Werbeagentur
Young woman/Red wine
- MARKA:
- Center for Addiction Therapy
- HAFTANIN:
- Ruf Lanz Werbeagentur
Always stop before eating (Chicken)
- MARKA:
- BFU (Swiss Council for Accident Prevention)
- HAFTANIN:
- Ruf Lanz Werbeagentur