Başlık | A Mate Doesn’t Let A Mate Drink Drive |
Haftanın | Y&R London |
Kampanya | A Mate Doesn’t Let A Mate Drink Drive |
Reklamcı | Department for Transport |
Marka | Department for Transport |
İlk Yayınlanma Tarihi | 2018 / 3 |
Sektör | Institutional/Public Interest/Non-Profit Org. |
Slogan | A Mate Doesn’t Let A Mate Drink Drive |
hikaye | Y&R London has launched a new strategic direction and creative campaign for the Department for Transport’s THINK! drink drive activity which calls on mates to look after each other on a night out. The creative, breaking March 13, targets young men aged 17-24 with the line, “A Mate Doesn’t Let A Mate Drink Drive.” |
Medya Türü | Television & Cinema |
Süre | |
Yaratıcı Ajans Başkanı | Jonathan Burley |
Yaratıcı Yönetmen | Jim Bolton |
Yaratıcı Ekip | Nina Beyers |
Yaratıcı Ekip | Tom Espezel-Bentley |
Yaratıcı Ekip | Sean Johnson |
Yaratıcı Ekip | Josh Pearce |