The British Army - "What if I Get Emotional in The Army"

Accenture Song

Accenture Song London, United Kingdom

12630

Marka: The British Army
Ülke: United Kingdom

Reklamcı: British Army

Başlık	What if I Get Emotional in The Army
Haftanın	Accenture Song
Kampanya	This is Belonging
Reklamcı	British Army
Marka	The British Army
İlk Yayınlanma Tarihi	2018 / 1
Sektör	State Employment, Forces & Police Recruitment
felsefe	The British Army has launched the latest recruitment campaign to give aspiring recruits the belief and confidence that they can thrive in the Army no matter who they are, or where they come from. The campaign builds on last year’s This Is Belonging campaign – showing all recruits are welcome and supported in the Army. It tells the powerful stories of different soldiers who for different reasons, overcome misconceptions that they wouldn’t fit in. Viewers can then explore the soldiers’ stories in more detail through long-form animations online narrated in the soldiers’ own words. The campaign was created by creative agency Karmarama, and builds on the multi-award-winning This is Belonging recruitment drive in 2017 delivered a significant uplift in total application volumes. The British Army supports people in achieving their personal and professional goals, whether it’s conquering a pull up or taking on a leadership role. The Army is recruiting and there is a breadth of roles and opportunities available in both the Regular Army and Army Reserve, from helicopter pilot to nurse, from engineer to IT specialist. As part of life in the British Army, lifelong friendship bonds are formed and incredible challenges are overcome to achieve worthwhile results, for example saving lives by providing assistance on humanitarian or peacekeeping missions at home or abroad. The films were directed by Frederic Planchon and Si & Ad through Academy Films and the animations were produced by We Are Royale.
Medya Türü	Television & Cinema
Süre	40 seconds
Edit Company	The Assembly Rooms
Grade	MPC LDN
Medya Planlama	MediaCom
Yaratıcı Yönetmen	Adam Kean
Prodüktör	Molly Pope
Ajans Prodüktörü	Rebecca Hunter
Yaratıcı Ekip	James Rooke
Head Of Planning	Matthew Waksman
Prodüksiyon Sorumlusu	Fiona Martin
Yaratıcı Ekip	Imogen Tazzyman
Ajans Prodüktörü	Charlotte Lipsius
Prodüksiyon Sorumlusu	Adam Evans
Prodüktör	Lisa Tsouloupa
Sanat Yönetmeni	Tony Fernandes
Marketing Director	Gordon Lee
Animation Company	We Are Royale
Producer	Rebecca Hunter
Producer	Matthew Towell
Planner	Matthew Waksman
Yaratıcı Yönetmen	Adam Kean
Yaratıcı Yönetmen	Dickie Connell
Yaratıcı Yönetmen	Brian Williams
Yaratıcı Yönetmen	Imogen Tazzyman
Yaratıcı Yönetmen	James Rooke
Creative	Meigan Brown
Creative	Tobias Owen
Yaratıcı Ajans Başkanı	Nik Studzinski
Müşteri Temsilcisi	Sophie Coyne
Müşteri Temsilcisi	Charlotte Allcock
Account Director	Will Bright
Sound Engineer	Sam Ashwell
Sound Design	750
Music Supervision	Soundtree Music
Editör	Sam Rice-Edwards
VFX Supervisor	Ludo Fealy
VFX Producer	Hannah Ruddleston
Post Production House	Nineteentwenty
Colourist	Jean-Clément Soret
Prodüksiyon Sorumlusu	Gemma Priggen
Prodüksiyon Şirketi	Academy Films
Producer	MEDB RIORDAN
DOP	Justin Brown
Directors	Voice Letter Buckaroo Si and Ad
Director	Prayer and Pull Up Frederic Planchon
1ST AD	Jim Cole