Sofía Escamilla has over 16 years’ experience in Hispanic advertising and media. Sofia’s strengths are grounded in her ability to create relevant, unique and integrated media opportunities. Colleagues and media partners recognize her as a well-respected professional and effective negotiator.
Throughout the years she has been responsible for the strategic planning, execution and maintenance on myriad blue chip service and packaged goods accounts internationally, nationally, regionally, and locally. Sofía’s experience ranges from her current work on IKEA, Nielsen Media Research, United Healthcare and Picturehouse; to accounts such as Verizon, Honda, Allstate, Bally’s Total Fitness, Lactaid, Disneyland, McDonald’s and many more.
Prior to joining The Phelps Group, Sofía worked at Anita Santiago Advertising, La Agencia de Orci and Western International Media (known today as Initiative Media).
Sofía received her Bachelor of Arts in International Relations from the University of Southern California, Los Angeles.