Başlık | Torch Light |
Haftanın | Saatchi & Saatchi |
Kampanya | COI/Army Recruitment |
Reklamcı | Central Office of Information |
Marka | Recruitment |
İlk Yayınlanma Tarihi | 1998 / 4 |
Ürün | Equal Opportunties |
Sektör | Institutional/Public Interest/Non-Profit Org. |
Slogan | Army. Be the best |
hikaye | Open on a derelict town that's been attacked by the enemy. The camera point of view follows other British Soldiers into a house. In the torchlight we see woman huddled in a corner. Captions tell us her husband has been killed and that she's been raped. As the camera draws closer she becomes more afraid. The last thing she wants to see is more soldiers. Then the voice behind the camera speaks - and is female. Caption: 'But not all Soldiers are men'. |
Medya Türü | Television |
Süre | |
Market | United Kingdom |
Prodüksiyon Şirketi | Weilands |
Yaratıcı Yönetmen | Alexandra Taylor |
Yaratıcı Yönetmen Ortağı | Adam Kean |
Reklam Yazarı | Adam Kean |
Sanat Yönetmeni | Alexandra Taylor |
Ajans Prodüktörü | Sally-Ann Dale |
Yönetmen | Alexandra Taylor |
Ses Tasarım Şirketi | Tot Taylor |