David Mortimer
Account Planner at adam&eveDDB
London, United Kingdom
BaşlıkCleaned Out
Haftanın
Kampanya Cleaned Out
Reklamcı Hertz
Marka Hertz
İlk Yayınlanma Tarihi 2015 / 4
Sektör Automotive Accessories & Services
Slogan You can take everything with Hertz Van Rental
hikaye The ad opens on a tearful mother and father saying goodbye to their son as he gets in a Hertz van, presumably headed for college. When they go back inside, however, they gradually realize that their son has taken the kettle, the microwave, the television and pretty much everything else he could grab. It’s a funny way to deliver the “You can take everything with Hertz Van Rental” message that functions as the tagline. The pacing for the spot, directed by Guy Shelmerdine, is key, with the first sign that everything isn’t right coming when the mother goes to hang her coat up and it falls to the floor (as the son has taken the coathanger) and gradually building from there until the father wonders what exactly the son wants his grow bags for. It’s not easy to make an ad for a van rental entertaining or memorable, but Adam & Eve DDB manage to pull it off here. 
Medya Türü Television
Süre
Ses
Yaratıcı Ajans Başkanı
Müşteri Direktörü
Strateji Planlama
Yaratıcı Yönetmen
Yaratıcı Yönetmen
Yaratıcı Yönetmen
Yaratıcı Yönetmen
Yaratıcı Ekip
Yaratıcı Ekip
Ajans Prodüktörü
Yönetmen
Görüntü Yönetmeni
Editör
Editing Şirketi
Post Prodüksiyon MPC
Prodüksiyon Sorumlusu
Prodüktör
Sound Designer

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