| Başlık | Heist |
| Haftanın | BBDO New York |
| Kampanya | Heist |
| Reklamcı | Mars, Inc. |
| Marka | Snickers |
| İlk Yayınlanma Tarihi | 2019 |
| Sektör | Candy Bars |
| felsefe | “Heist” was created to drive awareness of new Creamy SNICKERS and communicate the new product experience – a creamy & smooth texture - within a larger campaign that showcases how Creamy SNICKERS can satisfy you when hunger’s got you…not so smooth. In the film, an unsmooth armored car robber realizes the consequences of hunger when the fishnet pantyhose disguise he’s wearing doesn’t get the job done. The spot ran across network and cable TV, as well as online. “Lame Party” was created to drive awareness of new Creamy SNICKERS and communicate the new product experience – a creamy & smooth texture - within a larger campaign that showcases how Creamy SNICKERS can satisfy you when hunger’s got you…not so smooth. In the film, a young, unsmooth partygoer realizes the consequences of hunger after his seemingly private phone conversation is accidentally broadcast over a Bluetooth speaker. |
| Medya Türü | Television |
| Süre | |
| Prodüksiyon Şirketi | Anonymous Content |
| VFX Company | MPC NY |
| Editing Şirketi | MacKenzie Cutler |
| Müşteri Temsilcisi | Kirsten Flanik |
| Müşteri Temsilcisi | Susannah Keller |
| Müşteri Temsilcisi | Lisa Piliguian |
| Müşteri Temsilcisi | Carrie White |
| Müşteri Temsilcisi | Blake Maraoui |
| Müşteri Temsilcisi | Danee Fields |
| Planning Director | Christina Stoddard |
| Strateji Planlamacı | Michael Schonfeld |
| Worldwide Chief Creative Officer | David Lubars |
| Yaratıcı Ajans Başkanı | Greg Hahn |
| Yaratıcı Yönetmen | Gianfranco Arena |
| Yaratıcı Yönetmen | Peter Kain |
| Yaratıcı Yönetmen | Scott Mahoney |
| Yaratıcı Yönetmen | Dan Oliva |
| Yaratıcı Yönetmen Ortağı | Austin Mankey |
| Yaratıcı Yönetmen Ortağı | Mike Motch |
| Sanat Yönetmeni | Tanner Thompson |
| Director of Integrated Production | David Rolfe |
| Group Director Behavioral Planning | Annemarie Norris |
| Group Agency Executive Producer | Amy Wertheimer |
| Ajans Prodüktörü | Samantha Addy |
| Music Producer | Melissa Chester |
| Senior Project Manager | Amy Orgel |
| Yönetmen | Tim Godsall |
| Prodüksiyon Sorumlusu | SueEllen Clair |
| Prodüksiyon Sorumlusu | Carl Sturges |
| Prodüktör | Brady Vant Hull |
| Görüntü Yönetmeni | Darko Suvak |
| Table Top Production Company | Michael Schrom & Co. |
| Tabletop Director | Michael Schrom |
| VFX Creative Director | Tim Crean |
| VFX Executive Producer | Camila DiBiaggi |
| Editorial Executive Producer | Gina Pagano |
| Editör | Ian Mackenzie |
| Assistant Editor | Cooper MacLane |
| Online Editor | Jimmy Hayhow |
| Renklendirme | Company 3 |
| Renkçi | Tim Masick |
| Mix Company | Heard City |
| Mixer | Keith Reynaud |
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