Başlık | The remarkable Bertha |
Brief | The Stabilo Boss campaign is all about "highlighting" great women who've been sidelined by history. Now comes the radio version. The spots are brief evocations of apparently male achievements that made history. Shortly interrupted by a female voice, highlighting a woman's overlooked contribution. |
Haftanın | DDB Group Germany |
Kampanya | Highlight The Remarkable 2.0 |
Reklamcı | Stabilo |
Marka | Stabilo Boss Highlighter Pen |
Posted | Kasım 2019 |
Sektör | Stationery & Office Supplies |
hikaye | Everyone knows the phrase "Behind every great man is a great woman.".But what does it mean? That the man is always the hero and the woman his sidekick? The truth is, all too often women were upstaged, and their actions and successes not mentioned. Now is the time to rewrite history: with Stabilo Boss. By highlighting remarkable women and their stories. |
Medya Türü | Radio |
Süre | |
Yaratıcı Ajans Başkanı | Dennis May |
Yaratıcı Yönetmen | Kristine Holzhausen |
Yaratıcı Yönetmen | Stefan Rehne |
Senior Art Director | Vera Ickert |
Reklam Yazarı | Teresa Berude |
Yönetici Direktör | Mona Elobeid |
Müşteri Direktörü | Philipp Starck |
Junior Account Manager | Malte Kraft |
Ajans Prodüktörü | Lutz Brucher |
Prodüksiyon Şirketi | Studio Funk |
Sound Editing | Timo Kockmeyer |