| Başlık | The Not-So-Beautiful Game: England |
| Haftanın | J. Walter Thompson London |
| Kampanya | The Not-So-Beautiful Game |
| Reklamcı | National Centre for Domestic Violence |
| Marka | NCDV |
| İlk Yayınlanma Tarihi | 2018 / 6 |
| Sektör | Charities, Foundations, Volunteers |
| Slogan | If England get beaten, so will she |
| hikaye | One of the world’s most emotionally charged events – The World Cup – was hijacked to highlight an uncomfortable truth about the beautiful game. Every four years, as football fever takes hold, incidents of domestic violence surge. In the UK alone, reported incidents increase by 26% if England play and 38% if they lose. To dramatic illustrate the issue, national flags were reimagined in a way nobody could ignore. |
| Medya Türü | |
| Yaratıcı Yönetmen | Jo Wallace |
| Fotoğrafçı | Neil Raja |
| Yaratıcı Yönetmen | Lucas Peon |
| Retoucher | John Proudfoot |
| Grafik Tasarım | Rob Joyner |
| Grafik Tasarım | Yoshi Okubo |
| Yaratıcı Ekip | Jo Taylor |
| Yaratıcı Ekip | Maya Halilovic |
| Prodüktör | Joseph Bassary |
| Müşteri Direktörü | Sally Emerton |
| Müşteri Direktörü | Fiona McGinley |
| Social Media Strategist | James Treen |
| Creative Content Strategist | Kwabena Agyeman-Mensah |
More Work
SEE ALLLet’s Make It Sparkle
- MARKA:
- Very.co.uk
- HAFTANIN:
- The Gate
Guide Dogs support
- MARKA:
- Guide Dogs
- HAFTANIN:
- The Gate