| Başlık | The New Volvo XC40 With Care By Volvo |
| Haftanın | Forsman & Bodenfors Göteborg |
| Kampanya | The New Volvo XC40 With Care By Volvo |
| Reklamcı | Volvo |
| Marka | Volvo XC40 |
| İlk Yayınlanma Tarihi | 2018 / 1 |
| Sektör | Cars |
| Slogan | By not owning things you are not owned by things |
| hikaye | The new Volvo XC40 is a car you subscribe to, rather than own. To reflect this sustainable solution, the elegant film shows a young woman navigating a world cluttered with things: mail order packages, technology, consumer goods, a suffocation of stuff. The music? "My Favourite Things", of course. Finally, with the help of her non-owned vehicle, she breaks free. To capture the advantages of the new Volvo XC40, a car one subscribes to rather than owns, a young woman escapes a world suffocated by over-consumption. To the tune of "My Favourite Things", we see how not owning things is also the key to not being owned by things. |
| hikaye (ana dil) | The new Volvo XC40 is Volvo’s first car sold through subscription. Because when it comes to mobility, access can be just as good – or even better – than ownership. In our new film promoting both the XC40 and the subscription offer Care By Volvo, we explore the idea that in a society of abundance, the things you own can end up owning you.And that by not owning things, you are not owned by things. |
| Medya Türü | Television |
| Süre | |
| film müziği | My favorite things |
| Prodüksiyon Şirketi | Anonymous Content |
| Ses Tasarım Şirketi | 750mph |
| Creative Strategy | Bjarne Darwall |
| Ajans Prodüktörü | Mats Wolgers |
| Prodüktör | Aris McGarry |
| Prodüksiyon Sorumlusu | Eric Stern |
| Görüntü Yönetmeni | Max Goldman |
| Yönetmen | Johnny Green |
| Post Prodüksiyon | CHIMNEY Gothenburg |
| Grade | Oskar Larsson |
| Editör | Thomas Grove Carter |
| Sound Designer | Sam Ashwell |
| Kompositör | Richard Rodgers |
| Kompositör | Oscar Hammerstein |
| Müşteri Temsilcisi | Jenni Fuleki |
| Müşteri Süpervizörü | Lena Olander |
| Müşteri Süpervizörü | Alison Arnold |
| Sanat Yönetmeni | Andreas Malm |
| Sanat Yönetmeni | Karl Risenfors |
| Reklam Yazarı | Gustav Johansson |
More Work
SEE ALLSelfie for Safety
- MARKA:
- Volvo
- HAFTANIN:
- Forsman & Bodenfors Göteborg
The Parents
- MARKA:
- Volvo XC60
- HAFTANIN:
- Forsman & Bodenfors Göteborg
The Pedestrian
- MARKA:
- Volvo XC40
- HAFTANIN:
- Forsman & Bodenfors Göteborg
The Cyclist
- MARKA:
- Volvo XC40
- HAFTANIN:
- Forsman & Bodenfors Göteborg
The Runner
- MARKA:
- Volvo XC40
- HAFTANIN:
- Forsman & Bodenfors Göteborg
The E.V.A. Initiative
- MARKA:
- Volvo
- HAFTANIN:
- Forsman & Bodenfors Göteborg
The Cash Machine featuring Bob
- MARKA:
- Volvo Trucks
- HAFTANIN:
- Forsman & Bodenfors Göteborg
City Safety Shoot
- MARKA:
- Volvo Cars
- HAFTANIN:
- Forsman & Bodenfors Göteborg
The Smash-proof Guitar
- MARKA:
- Sandvik
- HAFTANIN:
- Forsman & Bodenfors Göteborg