Michel Fortin

Store closures are on pace this year to eclipse the number of stores that closed in the depths of the recession of 2008 affecting about 89,000 American jobs. One in 10 american work in retail. WIth the growing trend to shop on-line, more shoppers are 'showrooming' and leaving stores empty handed to buy online or elsewhere. AppCity has developed a Customer Retention Mobile App System to keep the customer's intended purchase in-store, paying a desired price while the retailer maximizes his markdowns.

To date, practical economic embodiments have not been achieved for the transportation of giga volumes of freshwater although short term small projects have been achieved. Medusa Enterprise has taken on that challenge given that few freshwater transportation projects need to be optimized to make it economically viable. The transportation of fresh water to markets many nautical miles away could be feasible and cheaper than conservation and desalination initiatives. The task at hand is communicating to jurisdictions, project developers and governments of an option that is environmentally responsible. Simply, its is extending the lifespan of the molecule of fresh water.

Meeting climate change commitments and generating clean affordable energy in Ontario has been a challenge that still makes headlines. Plagued with legacy systems, centralized generation and conventional mindsets fixed on reliability that dismisses energy sustainability prompted the creation and formation of a Citizens' Coalition for Clean Affordable Energy. In the 2011 Provincial Election, the government in waiting threaten to kill the Green Energy and Economy Act as an election platform. This rallied the renewable energy sector under the CAE banner to launch a very strategic and targeted education campaign that ultimately preserved the act, and as eventual consolation prize in the Long Term Energy Plan, saw the inclusion of the 'off ramps' should the reactor refurbishments not meet budgets or schedules. Still the cost of electricity in Ontario is destined to remain high unless serious consideration is given to collect empirical data to seriously weigh sustainable energy options rather than seek political expediency.

Strategic concepts executed by the best creative and digital talents remain elliott sinclair's forté. Complex initiatives that require tailored approaches for initiative like sustainable energy advocacy campaigns, water transportation in drought areas or retail smartphone apps that will revolutionize shopping, all require sound research and practical interpretation given budgets are finite.

At the wishes of Ford Canada, join the team to establish the $30 million in a $6 million agency.

Managed the account for Ford of Canada Corporate, Mercury Lincoln, Parts and Service and Regional Programs.