Doug Ray

Doug Ray

President, Product & Innovation at Dentsu Aegis Network
New York, United States


Doug Ray is President, Product and Innovation of Dentsu Aegis Network U.S., and leads the development of integrated, tailored client solutions that leverage the full suite of capabilities from across Dentsu Aegis Network. Previously, Doug was the CEO of Carat USA, Dentsu Aegis Network’s flagship media network. Under Doug's leadership, Carat achieved year-over-year growth by focusing his innovation agenda on people, product and clients. The agency more than doubled in revenue during his tenure with clients such as General Motors, Macy’s, Mastercard, Diageo, Mondelez and P&G. Doug also served as Carat's first Global President from 2012 - 2015.


London, United Kingdom
January 2016 - March 2017 (1 year 2 months)
Global President
London, United Kingdom
January 2013 - January 2016 (3 years)
London, United Kingdom
June 2011 - December 2012 (1 year 6 months)
Executive Vice President, Managing Director
London, United Kingdom
October 2008 - June 2011 (2 years 8 months)
Head Carat USA integrated communications planning practice, responsible for the exploration of consumers' receptivity to various communication contacts and environments (media, digital, in-store, direct, CRM), resulting in fully integrated strategies and tactics to drive greater marketing effectiveness.Core member of internal team which defined, developed and trained the North American organization on Carat's communications planning offering and guided the integration of Carat USA (communications, media planning & buying) and Carat Fusion (full-service digital communications)Oversaw communications and media planning for Procter & Gamble, Diageo and J.M. Smucker brands, including Gillette, Pampers, Charmin, Bounty, Iams, Smirnoff, Captain Morgan, Folgers and Jif.Awarded several prestigious P&G awards, including 2010 and 2011 Global Excellence Awards for Planning, 2008 Best Marketing Plan Innovation (Iams), 2008 Best North America Digital Innovation (Iams) and 2007 Best Global Holistic Communications Plan (Folgers).
SVP, Group Director, Communications Planning
London, United Kingdom
2004 - 2008 (4 years)
Managing Partner, Director of Integrated Services
New York, United States
June 1999 - October 2004 (5 years 4 months)
Responsible for integrated agency offering, including client management, channel planning and activation across all consumer touch pointsLed and won 10+ new business pitches, including Comcast Cable (5/03), Instinet, LLC (10/02), (4/01), The Island ECN (8/00), South African Airways/ (6/00)Worked in partnership with the chief creative director and director of brand planning to develop and sell-in innovative, award-winning communication solutions for Crunch Fitness, jetBlue, Island ECN (now part of NASDAQ), and The Plaza Hotel.
Vice President, Associate Media Director
New York, United States
September 1997 - June 1999 (1 year 9 months)
Developed integrated media strategies & plans for brands such as GM's GMC, Bacardi, Dewar's, and Bombay Sapphire Gin. Other accounts while at Ammirati Puris Lintas (and Ammirati & Puris) included Compaq Computer Corporation, United Parcel Service, Unilever, Labatt, Rolling Rock, and RCA / Thomson Consumer Electronics.
Assistant Media Director
Ammirati Puris Lintas
August 1996 - August 1997 (1 year)
Media Supervisor
Ammirati Puris Lintas
June 1995 - July 1996 (1 year 1 month)
Media Planner
Ammirati & Puris
March 1993 - May 1995 (2 years 2 months)
Assistant Media Planner
Ammirati & Puris
September 1992 - March 1993 (6 months)



1988 - 1992 (4 years)

Bachelor of Applied Science (B.A.Sc.)

1988 - 1992 (4 years)

Similar Talent

Layne Harris
Vice President, Head of Innovation Technology
Mark Adams
Vice President and Head of Innovation
Vice Media UK
Luke Eid
Global President, Digital and Innovation
Jeff Mard
Vice President, Innovation and Business Development
Andrew Rutberg
President, Wunderman Production
Monica Peixoto
Vice President -- Broadcast & Video Production
Emmanuel Flores
Innovation Director
J. Walter Thompson Amsterdam
Steve Heron
Director of Innovation
Sense Worldwide

Create a free Talent profile and become a member of AdForum

Get Started