Başlık | The Unignorable Bill |
Brief | We created the Unignorable Bill, the worlds’ first pre-made proposal for a bill against hormone disrupting chemicals. The strategy was to make it as easy as possible for the 179 members of parliament to take action, and at the same time make it impossible for them to ignore the bill.This was achieved by collecting all of the parliament members email addresses, and then creating a powerful tool where the danes could voice their concerns directly to the the people in charge. |
Haftanın | Robert/Boisen & Like-minded A/S |
Kampanya | The Unignorable Bill |
Reklamcı | Coop |
Marka | Coop |
Posted | Ocak 2019 |
Sektör | Department Stores, Supermarkets |
hikaye | A people-driven campaign for a chemical-free future aimed directly at the politicians in charge.By targeting the few that could actually change the law, we managed to make a difference for everyone of us. |
Medya Türü | Case Study |
Sanat Yönetmeni | Mads Nicolai Mardahl |
Sanat Yönetmeni | Mads Nicolai Mardahl |
Sanat Yönetmeni | Rie Sloth Rasmussen |
Sanat Yönetmeni | Eva Ebbensgaard |
Sanat Yönetmeni | Eva Ebbensgaard |
Strategist | Kim Boisen |
Müşteri Temsilcisi | Gitte Andersen |
Müşteri Temsilcisi | Gitte Andersen |
Digital | Victor Petri |
Digital | Victor Petri |
Prodüksiyon Şirketi | Gobsmack Productions |
Prodüksiyon Şirketi | Gobsmack Productions |
Yönetmen | Mike Nybroe |
Prodüksiyon Şirketi Prodüktör | Christina Erritzoe |
Prodüksiyon Şirketi Prodüktör | Christina Erritzoe |
Editör | Magnús Sveinn Jónsson |
Ses Tasarım Şirketi | Bjørn Vidø |
Editör | Magnús Sveinn Jónsson |