Başlık | Talking can save lives |
Brief | Suicide is the second biggest killer of German youth. It’s proven that discussing your feelings is one of the most effective ways to prevent suicide. However, suicide is a taboo topic that isn’t being discussed. On September the 10th, the International day of suicide prevention, Caritas launched a campaign (#YouMattertoMe) within the gaming community, turning a taboo topic into a talking point for German youth. A game with a difference. A game that can only be played once. |
Haftanın | BBDO Group Germany |
Kampanya | Talking can save lives |
Reklamcı | Deutscher Caritasverband e.V. |
Marka | Suicide Prevention Service [U25] |
Posted | Kasım 2019 |
Sektör | Charities, Foundations, Volunteers |
hikaye | Caritas created their [U25] organization to help combat the alarming German suicide statistics by offering verbal and text based support and counseling to vulnerable youth under the age of 25. |
Medya Türü | Branded Content |
Yaratıcı Ajans Başkanı | Wolfgang Schneider |
Creative Managing Director / ECD | Kristoffer Heilemann |
Yaratıcı Yönetmen | Andy Wyeth |
Yaratıcı Yönetmen | Konstanze Druyen |
Konsept | Rodrigo Henriques |
Konsept | Michael Plueckhahn |
Concept / Chief Production Officer | Steffen Gentis |
Sanat Yönetmeni | Ailton Henriques |
Sanat Yönetmeni | Till Reiber |
Sanat Yönetmeni | Rosario Brancato |
Reklam Yazarı | Christian Korntheuer |
Account Management Team | Patrick Krug geb. Heinz |
Account Management Team | Marta Zlatewa |
Account Management Team | Marco Triendl |
Account Management Team | Jan Kronies |
Creative technologist | Martin Boeing-Messing |
Game Consultant | Kristin Janulik |
Prodüksiyon Şirketi | CraftWork Duesseldorf |
Ses Tasarım Şirketi | Motor Entertainment GmbH |
Ses Prodüksiyonu | nhb Berlin |
Ses Prodüktörü | Verena Beck |
Yönetmen | Sven Schrader |