Aeromexico - "Over The Wall"

Ogilvy Mexico

Ogilvy Mexico México City, Mexico

2749

Başlık	Over The Wall
Haftanın	Ogilvy Mexico
Kampanya	Over The Wall Billboard
Reklamcı	Aeromexico
Marka	Aeromexico
İlk Yayınlanma Tarihi	2019 / 4
Sektör	Airlines, Airports, Railways, Bus Lines, Ferries & Cruises
Slogan	Over any wall
hikaye	Before Trump´s speeches threatening to build a wall among Mexico and the USA, Aeroméxico, the iconic airline that joins Mexicans with the rest of the world, decided to give them their hope back by proving a simple fact: no matter how big or tall the wall is, there are no borders in the sky. That´s why we used huge walls in Mexico and placed billboards with our airplanes crossing over them. So, through a simple outdoor measured in meters, we created a campaign that now can be measured in kilometers.
felsefe	No matter how big or tall the wall is, there are no borders in the sky.
Sorun	Before Trump´s speeches threatening to build a wall among Mexico and the USA, Aeroméxico, the iconic airline that joins Mexicans with the rest of the world, decided to give them their hope back by proving a simple fact: We fly over any wall.
Medya Türü	Billboard
Chief Creative Officer	Cesar Agost Carreno
VP Creative	Jessica Apellaniz
VP Creative	Luciano D’Amelio
Creative Director	Federico Alonso