| Başlık | Moving you every mile of the way |
| Haftanın | BETC Paris |
| Kampanya | Moving you every mile of the way |
| Reklamcı | Norauto |
| Marka | Norauto |
| Posted | Mart 2022 |
| Sektör | Automotive Accessories & Services |
| hikaye | To show the fundamental role of the brand in the transition towards the future, Norauto selected BETC Paris x BETC Fullsix to create a new strategic platform and execute a new brand campaign. The campaign will be supported by a 90 second film "Moving you every mile of the way" that highlights the services and commitments of Norauto. This campaign is a first step for the brand in affirming its new brand mission: mile after mile, we also drive motorists forward. This promise of sustainable mobility is shown in the film with the father/daughter duo. So different from each other, yet they manage to bridge the generational gap between themselves, thanks to mutual learning about small daily acts, be it on the road or in the house. Together, they are building a more virtuous future, with the support and assistance from Norauto. |
| Medya Türü | İnteraktif |
| Süre | |
| Yaratıcı Yönetmen | Olivier Apers |
| Yaratıcı Yönetmen Ortağı | David Dérouët |
| Reklam Yazarı | Olivier Deltour |
| Creative Producer | Guillaume Denecker |
| Director | Benjamin Parent |
| Prodüksiyon Şirketi | HENRY |
| Prodüktör | JEAN OZANNAT |
| Production Director | Gaëlle Delaporte |
| Executive Production | Czar |
| Post-Production | Everest Studio |
| Post-Producer | Sébastien Gros |
| Editör | Eric Jacquemin |
| Digital Agency | BETC Fullsix |