Top Interviews From The Advertising Industry
Featured Interviews
Renault and Publicis: Inside the “Renaulution”
The French automobile brand has switched direction from volume to value – and a new campaign makes the message clear. Daha fazla oku
Yana Okoliyska on Life at Squared in Bulgaria
AdForum spoke with Yana Okoliyska, Creative Director at SQUARED, about the creative scene in Sofia, Bulgaria, her creative process, and what keeps... Daha fazla oku
Be Inspired & Be Inspiring: Marcella Oglesby, EDGE Marketing
I live, breathe, and bleed our ethos’ words. It’s how we treat our clients, our brands, and each other. Daha fazla oku
A Match Made in Heaven: Ben Salsky & Myles Allpress, MullenLowe U.S.
The hardest part of creative process is explaining what’s in your head and making sure it appears the same way in someone else’s. Daha fazla oku
Focus on BEING the right partner: Bang Pham & Yama Rahyar, RPA
Our dream is to have portfolios filled with examples of how we took a struggling, poorly branded and poorly differentiated brand in a tough... Daha fazla oku
Ying-Yang Dynamic: Tobias Rabe & Tobias von Aesch
Different points of view can co-exist without harsh feelings. When you feel someone puts a lot of heart in it, let them prove you wrong and create... Daha fazla oku
Don’t Settle for Average: Gavin Nastili & Tarik Bedevi, MullenLowe London
We’ve spent more time working together on Teams than we ever spent working together in the office. Daha fazla oku
'Mona Lisa' is Here: Bart Pawlak, ECD, 303 MullenLowe
Maybe, not so much the other way around. You probably won’t get as many bona fide ‘artists’ admitting to being influenced by advertising. Daha fazla oku
Collaboration and Independence Is Key: Cat Samarista & Claire Zimmerman
We’re even stronger creatives from when we first met, so joining forces again makes us feel pretty unstoppable. Daha fazla oku
From Lisbon to London: Sara Soares & Maria Inês Leiria
Like any relationship, communication is queen. And you need to want to make it work. There are plenty of different people out there and if a team... Daha fazla oku