| Başlık | Zero Carbon Electricity |
| Haftanın | T&Pm |
| Kampanya | This Is What Sustainability Looks Like |
| Reklamcı | Centrica |
| Marka | British Gas |
| İlk Yayınlanma Tarihi | 2021 / 9 |
| Sektör | Energy & Water Authorities, Utilities |
| hikaye | The new campaign ‘This is what sustainability looks like’, from British Gas and nucleus, cuts through the clichés and fodder of expected ‘green’ advertising, by championing the mundane realities of living more sustainably. The three 30’ films capture the simple sustainable actions we make every day, from turning down the heating from your phone, plugging in your electric car at home, to flicking the kettle on for a cuppa (on a British Gas zero carbon tariff of course); all set against the epic soundtrack of DJ Snake and Lil Jon’s ‘Turn Down for What?’. |
| Medya Türü | Television |
| Süre | |
| Prodüksiyon Şirketi | Biscuit Filmworks LA |
| Ses Post Prodüksiyon | String and Tins |
| Agency | nucleus |
| Head of Integrated Production | Charles Crisp |
| Yaratıcı Yönetmen | Yan Elliott |
| Yaratıcı Yönetmen | Micky Tudor |
| UK Strategy Lead | David Adamson |
| Yönetmen | Aaron Stoller |
| Yaratıcı Ekip | Matt Wood |
| Head of Art Buying | Emma Modler |
| Görüntü Yönetmeni | Tim Maurice Jones |
| Editör | Ben Campbell |
| Prodüksiyon Sorumlusu | Rupert Reynolds-Maclean |
| Yönetici Direktör | Rupert Reynolds-Maclean |
| Prodüktör | Sara Cummins |
| Agency Producers | Alfie Glover-Short |
| Renkçi | Jason Wallis |
| Sound Engineer | Lawrence Kendrick |
| Yaratıcı Yönetmen | Sam Willard |
| Flame Lead | Taran Spear |
| Senior Marketing Manager | Ben Wood |
| Senior Account Director | Catherine Lynch |
| Post Producer | Alasdair Patrick |
| Audio Producer | Charlie Howard |
| Yaratıcı Ekip | Tom Loveless |
| Nuke | Adam Woolrich |
| Social Associate Director | Nick Jones |
| Marketing Director | Andy Freeman |
| Marketing Manager | Abi Jenkins |
| Senior Planner | Olly Owen |
| UK Business Lead | Stephanie Trowbridge |
| Müşteri Temsilcisi | Ffion Green |
| Agency Producers | Elise Augustin-Gill |
| Assistant Editor | Ben Cowen |
| Flame Lead | Hani AlYousef |
| UK Media Director | Grace Raymond |
| Media Associate Director | Alex Sayliss |
| AV Associate Director | George Viner |
| Digital Account Manager | Sophie Pearce |
| Digital Associate Director | Shahyad Shahir |
| OOH Account Manager | Callum Chaundy |
| Post Prodüksiyon | ETC |