Başlık | Red Cross is calling you flood |
Kampanya | Rescuers Untold Stories |
Marka | Red Cross |
İlk Yayınlanma Tarihi | 2019 / 5 |
Ürün | Red Cross Annual Collect |
hikaye | RESCUER STORIES UNTOLD Recreated undocumented stories about when rescuers had to be rescued. Every time a disaster happens, someone is injured or ill, if there is an accident, people know they can rely on the Red Cross to be there. But who helps the Red Cross? We collected from dozens of testimonies from volunteers, 3 stories in which Red Cross’s very own rescuers ended up in danger, including stories of lives almost lost while attempting to save others. Understandably, there is no audiovisual testimony from these exact times in which disaster struck. So, we brought the volunteer testimonies to life. We invited Mexican artist Felix Hernandez to recreate those difficult moments with 3 hyper realistic mock-ups that allowed those stories to be preserved in the time and be shared for the Mexican red Cross’s Annual Collect. |
Süre | |
Client | Red Cross Mexico |
Client | Lic. Alejandro Mugüerza |
Client | Mercedes Velásquez |
Client | Andrea Lozoya |
Agency | Geometry |
CEO | Santiago Cortes |
Executive Creative Director Latam | Juan José Posada |
Director General Creativo | Mauricio Granillo |
Director General Creativo | Ricardo Leme Lopes |
Director Creativo | Pedro Mayorga |
Planning Director | Inti Leonardo Mejía |
Director De Arte | Santiago Aguilar |
Director De Arte | Octavio Guerrero |
Director de Arte | Miguel Ángel Mosqueda |
Diseño Industrial | Víctor Rodríguez |
Redactor | Iliana Rodríguez |
Redactor | Antonio Laget |
Copywriter | Nick Corbett |
Head of Social | Cynthia Del Valle |
Executiva De Cuentas | Pamela Rivera |
Digital Artist + Photograph | Félix Hernández |
Film Production | Central Films |
Dirección | Magaby García, Rodrigo García Saiz |
Fotografía | Ariana Lago |
Producción Ejecutiva | Carolina Kostbahn |
Editor | Leonel Pérez, Juan Fontana |
Audios | Bravo Audio |
Online | Central Films |
Production | Hogarth |
General Manager | Laura Flores |
Broadcast Lead | Luis Camacho |
Senior Regional Audio Producer | Víctor Machado |
Audio Department Coordination / Audio Producer LATAM | Stephanie Chiquini |
Print Lead | Marcela Pérez |
Print Production Manager | Sara Carballo |
Jr. Post Producer | Alessandra Zapata |
Audio Engineer | Miguel Hernández |
Art Worker | Carina Cruz |
Finance Director | Armando De León |