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Co-Wrote with Robert Cumberlander. Influencers are masters at making statements, whether it’s via flashy Instagram post, funny tweet, or YouTube vlog. They usually like big, grand gestures that will not only get them exposure, but maybe even result in some additional content, and ofte… Daha fazla oku

Inflatable billboards are a unique way for advertisers to pump up their advertisements. In the past, we’ve explored some of the creative forms that out-of-home media has taken, such as wall murals and 3D video billboards. In addition to those, inflatable billboards can provide a new … Daha fazla oku

Today, we’re going to be taking a look at how not to design a billboard. At BillboardsIn, we give our clients the power to submit their own billboard designs. Designing your own billboard can be rewarding, but there are some design tenets that are important to know. Avoid Clutter When… Daha fazla oku

Today, we’re going to be taking a look at some of the most controversial billboards that have been produced. Buckle up for what’s bound to be an entertaining and outrageous ride. These are in no particular ranking—I’ll let you be the judge on what’s the worst. … Daha fazla oku

As the year comes to a close, I was excited to look back at some of my favorite out-of-home (OOH) advertisements of 2021. One of the ads that stuck out to me the most was this Squid Game wallscape that was part of a pop-up at Itaewon Station in Seoul. Advertising the popular Netflix series,… Daha fazla oku