| Başlık | Christmas Master |
| Haftanın | TMW Unlimited |
| Kampanya | Christmas Master |
| Reklamcı | John Lewis |
| Marka | John Lewis of Hungerford |
| İlk Yayınlanma Tarihi | 2015 / 11 |
| Sektör | Home Furniture |
| hikaye | The ad is set in a kitchen at Christmas time as a dad and his young daughter set about making Christmas cupcakes. But while the cupcakes dad makes are perfect looking enough for Bake Off, his daughter’s efforts leave a lot to be desired. She presents her grotesque creations proudly to her mum, who does her best to look impressed, but as the girl skips off, mum quickly puts down her cupcake and eats one of dad’s instead. The ad, which focuses on John Lewis of Hungerford’s handcrafted kitchens, has the endline: “Imperfection not tolerated”. The 50-second film launches online today, Monday, November 2nd. The ad was created by TMW Unlimited and the production company was Mind’s Eye. |
| Medya Türü | Television |
| Süre | |
| Market | United Kingdom |
| Prodüksiyon Şirketi | Mind's Eye |
| Yaratıcı Ajans Başkanı | Graeme Noble |
| Sanat Yönetmeni | Mark Urey |
| Yaratıcı Yönetmen | Phil Rhodes |
| Ajans Prodüktörü | Millie Graham-Campbell |
| Yaratıcı Ekip | Marc Curtis |
| Yönetmen | Charlie Phillips |
| Editör | Keith Wright |
| Post Prodüksiyon | Gramercy Park Studios |
| Ses Tasarım Şirketi | Score Draw Music |
| Görüntü Yönetmeni | Max Brill |
| Yaratıcı Yönetmen | Mark Urey |
| Reklam Yazarı | Phil Rhodes |
| Ajans Katkısı | TMW Unlimited |