Red Cross - "What would you choose: Live or Die"

Sra. Rushmore

Sra. Rushmore Madrid, Spain

Ödüller

11719

Bu reklam ACT Sorumlu Koleksiyonun bir bölümüdür.

Marka: Red Cross
Ülke: Spain

Reklamcı: International Commitee of Red Cross

Başlık	What would you choose: Live or Die
Haftanın	Sra. Rushmore
Kampanya	Choose
Reklamcı	International Commitee of Red Cross
Marka	Red Cross
İlk Yayınlanma Tarihi	2019 / 2
Sektör	Charities, Foundations, Volunteers
hikaye	In this spot, two friends discuss their futures in the hypothetical case of a nuclear explosion in that moment and the consequences their choices would have on their lives.
felsefe	The objective of “Choose” is to raise awareness about an issue of extreme importance: nuclear weapons and the necessity of all countries coming together to ban them. In 2017, 122 governments (accounting for 63% of the international community) voted in favour of the Treaty on the Non-Proliferation of Nuclear Weapons (TNPT), seeking to end once and for all a threat that, since the Cold War, has become increasingly present. Currently nine countries in the world posses nuclear weapons that include weapons with a destructive capacity one thousand times greater than that unleashed in Hiroshima 70 years ago. That’s why the International Committee of the Red Cross wants to encourage all governments to adhere to the TNPT, while at the same time raise awareness amongst the public regarding the importance of the issue. The campaign is particularly keen on reaching the youngest segment of the population, many of whom are completely unaware of these types of weapons and their destructive consequences.
Medya Türü	Television
Süre	112 seconds
Yönetmen	Nacho Gayán
Prodüksiyon Şirketi	Agosto
Reklam Sorumlusu	Enrique Mestre
Yaratıcı Yönetmen	Miguel García Vizcaíno
Yaratıcı Yönetmen	Marta Rico
Yaratıcı Ekip	David Titos
Yaratıcı Ekip	Jesús Beltrán
Ajans Prodüktörü	Santiago Romero
Ajans Prodüktörü	Isabel Gálvez
Müşteri Direktörü	Clemente Manzano
Müşteri Direktörü	Laura Fuentes
Prodüksiyon Sorumlusu	Toni Moreno
Prodüksiyon Şirketi Prodüktör	Miguel Angel Fernandez-Belando
Prodüksiyon Sorumlusu	Meri Ingelmo
Görüntü Yönetmeni	Christos Voudouris
Assistant Director	Laura Garcia
Assistant Director	Marc Lobón
Assistant Director	Carlos Villafaina
Oyuncu Seçimi	Kharmel Cochrane
Editör	Marc Soria
Stilist	Jo Ryan
Make-Up Artist	Sally Uribe
Post Prodüksiyon	Marc Farreras
Özel Efektler	Juan-Carlos Dávila
Ses	Albert Gay
Renkçi	Pana Argueta
Renkçi	Nhb Studios
Özel Efektler	Rafael Solorzano
Kompositör	IVAN LLOPIS
Kompositör	BANJO SOUNDSCAPES