| Başlık | Giants |
| Haftanın | Modernista! |
| Kampanya | Giants |
| Reklamcı | General Motors Corp. |
| Marka | Hummer |
| Posted | Haziran 2005 |
| Ürün | H3 |
| Sektör | Four Wheel Drive, SUV(Sports Utility Vehicle) |
| hikaye | Introduce and herald the new midsize HUMMER H3 as the "latest big thing from HUMMER". Initially it is important to communicate the relative size of the vehicle both as a means of positioning it as an authentic alternative to the competition in the midsize segment and versus the H1 and H2. Furthermore the irreverence and the attitude of the spot are 100% HUMMER. |
| Medya Türü | Television & Cinema |
| Süre | |
| Market | United States |
| Reklam Yazarı | Joe Fallon |
| Yaratıcı Yönetmen | Lance Jensen |
| Yaratıcı Yönetmen | Gary Koepke |
| Sanat Yönetmeni | Tim Vaccarino |
| Ajans Prodüktörü | Julian Katz |
| Editör | Kirk Baxter |
| Yönetmen | Jake Scott |
| Görüntü Yönetmeni | Tobias Schliesser |
| Özel Efektler | Geoff McAuliffe |
| Sanatçı | Ben Neill |
| Prodüksiyon Şirketi | RSA Films |
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