Başlık | Soup |
Haftanın | Grey Group Canada |
Kampanya | The dignity project |
Reklamcı | The Salvation Army |
Marka | The Salvation Army |
Posted | Ocak 2011 |
Sektör | Charities, Foundations, Volunteers |
Slogan | With Your Donation, a Sense of Dignity is Within Reach |
felsefe | In advance of their annual Christmas donation drive, The Salvation Army has launched a multi-media campaign designed to increase donations during the Christmas season. The campaign, created by Grey Canada, asks the public to put themselves in the place of the 3 million Canadians without access to everyday resources by illustrating that for many life’s basic necessities are out of reach. |
Medya Türü | Billboard |
Yaratıcı Yönetmen | Carl W. Jones |
Sanat Yönetmeni | Rick Mayzis |
Sanat Yönetmeni | Dylan Moggey |
Reklam Yazarı | Christ Tropak |