Başlık | Appointment |
Haftanın | BSSP |
Kampanya | Choose Trio HMO during open enrollment |
Reklamcı | Blue Shield of California (BSC) |
Marka | BSC |
İlk Yayınlanma Tarihi | 2019 / 10 |
Sektör | Insurance |
felsefe | The campaign’s emotional nature is a standout within the healthcare space. In a series of black and white spots, the work highlights BSC’s 24/7 on call doctors, 600+ urgent care centers statewide, house calls 365 days/year, and on call pharmacists. BSC knows people want more from their health plan and wants to support consumers during a crucial time of the year. Through this new campaign, the health insurance company shows us that with Trio HMO, you get a better kind of HMO. |
Medya Türü | Television |
Süre | |
Chief Marketing Officer (CMO) | Jeff Robertson |
SVP | Jeff Robertson |
VP Brand | Blair McGrain |
Director of Consumer Marketing | Laura Johnson |
Director Brand Advertising and Sponsorships | Suzanne Buffington |
Senior IFP Marketing Manager | Angela Cheda |
Manager Brand Advertising and Sponsorships | Betsy Bellotti |
Marketing Account Manager | Jason Dulle |
Marketing Operations Manager | Kristin Linehan |
Yaratıcı Yönetmen | Sinan Dagli |
Sanat Yönetmeni | Lynn Nakamura |
Reklam Yazarı | Kate Ursu |
Executive Director of Integrated Production | Vince Genovese |
Associate Integrated Producer | Tara Kennedy |
Business Affairs Manager | Tricia Krasneski |
Müşteri Direktörü | Caitlin Bricker |
Müşteri Süpervizörü | Chelsie Earl |
Director of Performance Marketing | Rick Sandouk |
Performance Marketing Supervisor | Alfredo Meneses |
Prodüksiyon Şirketi | Director's Bureau |
Yönetmen | Melodie McDaniel |
Prodüksiyon Sorumlusu | Elizabeth Minzes |
Prodüktör | Eric Escott |
Post Prodüksiyon | 1606 Studio |
Editör | Doug Walker |
Prodüktör | Vickie Sornslip |
Editorial Company Executive Producer | Jon Ettinger |
Müzik | Soup Music Asche and Spencer |
Kompositör | Andy Huckvale |