Fire Kills - "Clock 2"

Y&R London

Y&R London London, United Kingdom

4793

Başlık	Clock 2
Haftanın	Y&R London
Kampanya	Clock Change
Reklamcı	Department For Communities & Local Government
Marka	Fire Kills
İlk Yayınlanma Tarihi	2011 / 10
Sektör	Public Safety, Health & Hygiene
hikaye	The advertisements highlight the association we’re making between smoke alarm testing and the clock change, by showing stark imagery of clocks which have been destroyed by a fire. The headlines prompt people to act, for example: The advertisements, which launches on 24 October, highlight the association we're making between smoke alarm testing and the clock change, by showing stark imagery of clocks which have been destroyed by a fire. The headlines prompt people to act, for example: "British summer time comes to an end soon. Make sure you don't. When you change your clock, test your smoke alarm." British summer time comes to an end soon. Make sure you don’t. When you change your clock, test your smoke alarm.”
felsefe	The new national Fire Kills campaign will encourage people to test their smoke alarm when they change their clocks.
Medya Türü	Print
Müşteri Direktörü	Graham Smith
Strateji Planlama	Neasa Cuniffe
Sanat Yönetmeni	Jerry Hollens
Reklam Yazarı	Mike Boles
Yaratıcı Yönetmen	Damon Collins
Reklam Sorumlusu	Mary-Ann Auckland
Ajans Prodüktörü	Jen Fewster