Ministry of Communications & Technology of Colombia - "My Line"

MullenLowe SSP3 Colombia

MullenLowe SSP3 Colombia Bogotá, Colombia

14064

Başlık	My Line
Haftanın	MullenLowe SSP3 Colombia
Kampanya	My Line
Reklamcı	Ministry Of Communications & Technology
Marka	Ministry of Communications & Technology of Colombia
İlk Yayınlanma Tarihi	2018
Sektör	Consumer Electronics & Audio-Visual
hikaye	In Colombia, some people still have no access to the internet and no use for smartphones due their remote location. So how do they search Google for information? The solution is My Line, a traditional telephone landline people can call no matter what the place or the device. They just dial 6000913 and ask whatever they want. In seconds My Line receives the answer from Google and relates it to the caller verbally. This traditional landline connected people without access to smartphones or the internet to Google, so they could "search" for information simply by asking. It brought the magic of the internet to even the most remote regions of Colombia.
Medya Türü	Case Study
Süre	137 seconds
Yaratıcı Yönetmen	Juan Pablo Maldonado
Yaratıcı Yönetmen	Camilo Jiménez
Reklam Yazarı	Juan Pablo Maldonado
Sanat Yönetmeni	Mario Mendoza
Sanat Yönetmeni	Victor Rodriguez
Sanat Yönetmeni	Camilo Jiménez
Yönetmen	Miguel Herrera
Ajans Prodüktörü	Jonhatan Bolívar
Chairman	Francisco Samper
Yaratıcı Ajans Başkanı	Carlos Andrés Rodríguez
Chief Operating Officer	Juan-Pablo García
Animasyon	Yeison Barba
Development	Jason Lusthaus
Development	Andres Pachón
Development	Eric Elia
Development	Jules Petrarca
Development	Jeremy Landis