| Başlık | Yukyum 2 |
| Haftanın | adam&eveDDB |
| Kampanya | Marmite Snacks Love Hate - Unilever |
| Reklamcı | Unilever |
| Marka | Marmite Snacks |
| İlk Yayınlanma Tarihi | 2008 / 9 |
| Sektör | Cocktail Snacks |
| Slogan | You'll either love them or you'll hate them |
| hikaye | ‘Yukyum’ has someone either enjoying or hating a cheddar bite |
| felsefe | It employs a clever visual device to communicate the fact that there’s a new range of snacking products that you’ll either love or hate. Using bold colours and simple illustrations, the executions show someone loving the product if looked at from one angle, but hating the product if looked at from a different point of view. |
| Medya Türü | Magazine |
| Reklam Yazarı | Graeme Hall |
| Sanat Yönetmeni | Noah Regan |
| Reklam Yazarı | Noah Regan |
| Sanat Yönetmeni | Graeme Hall |
| Müşteri Temsilcisi | Jon Busk |
| Müşteri Temsilcisi | Simon Alexander |
| Müşteri Temsilcisi | George Roberts |
| Strateji Planlama | Georgia Challis |
| İlustratör | Al Murphy |
| Fotoğrafçı | Andy Grimshaw |
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