Başlık | Leader |
Haftanın | Venables Bell + Partners |
Kampanya | West of Expected |
Reklamcı | Skyy Spirits |
Marka | Skyy Vodka |
İlk Yayınlanma Tarihi | 2014 / 8 |
Sektör | Spirits, Fortified Wines |
hikaye | The “West of Expected” campaign centers on the notion that anything can be made better by re-thinking the conventional. This progressive brand voice is presented with an intelligent, tongue-in-cheek wit, ensuring that it never takes itself too seriously and always re-imagines what is possible. The humorous TV spots, directed by Mike Maguire, are on a set inspired by the galaxy itself where an eccentric host delivers lessons on the universe. Only rather than explaining the cosmic significance of a star cluster, these lessons illuminate how to make one’s evening better with a little fresh thinking as told by our host and a troop of surreal camouflaged choreographed dancers with a series of peculiar props. |
Medya Türü | Television & Cinema |
Süre | |
Prodüksiyon Şirketi | Biscuit Filmworks LA |
Editing Şirketi | Final Cut |
Yaratıcı Yönetmen | Paul Venables |
Yönetmen | Mike Maguire |
Yaratıcı Yönetmen | Will McGinness |
Prodüktör | Joyce Chen |
Reklam Yazarı | Daniel Bonder |
Sanat Yönetmeni | Alex Rice |
Yaratıcı Yönetmen Ortağı | Eric Boyd |
Müşteri Direktörü | Robert Woods |
Müşteri Temsilcisi | Katie De La Hoya |
Müzik Şirketi | MoPhonics |
Özel Efektler | The Mill LA |
Ses Tasarım Şirketi | Barking Owl |
Design Director | Cris Logan |
Tasarımcı | Angie McDonald |
Director of Integrated Production | Craig Allen |
Görüntü Yönetmeni | Nigel Bluck |
Prodüksiyon Sorumlusu | Colleen O'donnell |
Prodüksiyon Sorumlusu | Shawn Lacy |
Prodüktör | Tracy Broaddus |
Editör | Matt Murphy |
Özel Efektler | The Mill LA |
Visual Effects Producer | Kiana Bicoy |
Telesine | Sean Coleman |
Ses Tasarım Şirketi | Michael Anastasi |
Müzik | MoPhonics |
Mixer | Loren Silber |