| Başlık | Hearprint |
| Haftanın | CHEP Network |
| Kampanya | Hearprint |
| Reklamcı | Cochlear Australia and New Zealand |
| Marka | Cochlear Australia and New Zealand |
| İlk Yayınlanma Tarihi | 2018 / 3 |
| Sektör | Public Safety, Health & Hygiene |
| hikaye | While 2% of Australians suffer some sort of hearing loss, it can take them seven years to seek help. Hearing solutions provider Cochlear wanted them to act sooner. Cochlear Hearprint is purpose-built software that calibrates all online content to your unique hearing ability. It launched alongside two online documentaries telling the stories of people whose lives were changed by their Cochlear implant.To watch the films, people had to set their Hearprint against four frequencies to define whether their hearing was deemed "normal" or "abnormal". Those with an "abnormal" Hearprint were encouraged to contact Cochlear for a free consultation. |
| Medya Türü | Case Study |
| Süre | |
| Market | New Zealand |
| Prodüksiyon Şirketi | Revolver |
| VP of Marketing & Business Development | Scott Housley |
| General Manager | Janet Menzies |
| Manager | Ben Marosszeky |
| Marketing Communications Manager | Kerryn Burke |
| Marketing Communications Manager | Linda Ballam-Davies |
| Consumer Campaign Manager | Kate Harrison |
| Cochlear Care Centre Manager | Leonie Fewster |
| Cochlear Care Centre Manager | Julie Decker |
| CEO | Chris Howatson |
| Managing Director | David Halter |
| Chief Creative Officer | Ant White |
| Group Creative Director | Brian Jefferson |
| Associate Creative Director | Letizia Bozzolini |
| Yaratıcı Yönetmen Ortağı | Lisa ONeill |
| Reklam Yazarı | Cameron Brown |
| Group Account Director | Mariana Rice |
| Account Director | Charlotte Jones |
| Account Manager | Alice Jamieson |
| Head of Design | Jason Young |
| Designer | Vanessa Saporito |
| Head of CHEP Films | Julie Duffy |
| Production Co-Ordinator | Katena Valastro |
| Operations Manager | Roma Stein |
| Head of Performance | James Shaw |
| Experience Strategist | Hannah Garcia |
| Performance Manager | Elliot Tindale |
| Experience Manager | Ryan Townsend |
| Performance Executive | Elaine Yang |
| Programmatic Manager | Tien Tran |
| Data and Media Operations Manager | Leigh Munday |
| Digital Products Director | Jamie Metcalfe |
| Digital Project Manager | Simon Ridley |
| Creative Technologist | Matthew White |
| Creative Technologist | Patrik Fagard |
| Technical Director | Matthew Rose |
| Product & Communications | Matthew Rose |
| Head of Strategic Design | Matthew Willcox |
| Digital Designer | Sebastian Perez de Arce |
| PR | Sebastian Perez de Arce |
| General Manager | Simone Pipkorn |
| Account Director | Fleur Williamson |
| Account Manager | Elen Clement |
| Direction | The Glue Society’s Jonathon Kneebone |
| Managing Director | Michael Ritchie |
| Prodüksiyon Sorumlusu | Michael Ritchie |
| Prodüksiyon Sorumlusu | Josh Mullens |
| Head of Projects | Josh Mullens |
| Producer | Isabella Vitelli |
| Producer | Jasmin Helliar |
| Director of Photography | Alex Harrod |
| Director of Photography | Jordan Maddocks |
| Post House | The Glue Society Studios |
| Editor | The Glue Society |
| Flame Artist | Viv Baker |
| Colourist | Trish Cahill |
| Sound Studio | Noise International |
| Sound Designer | Kathleen Burrows |
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