Chris Corley
Yaratıcı Yönetmen at Akcelo
Kansas City, United States
BaşlıkWendys Othr Guys
Haftanın
Kampanya Othr Guys
Reklamcı Wendy's
Marka Wendy's
PostedŞubat 2016
Ürün Dave's Single
Sektör Food
hikaye Wendy's celebrates its many delicious differences with new marketing campaign, dubbed Deliciously Different. Advertising will focus on Wendy's signature product, Dave's Single, and the promise to deliver fresh beef from locations close enough to restaurants that the beef never has to be frozen, and on improvements such as the new bakery-style bun.
The advertising focuses on Wendy's promise to deliver fresh beef from locations close enough to its restaurants that the beef never has to be frozen*, and on improvements such as the new bakery style bun. The creative also includes "Easter Eggs" hinting to other experiences on Google, Tumblr and a microsite at Othr-Guyz.com which educate the consumer through an infomercial about all the great things one can do with frozen beef, besides eat it.
*Fresh beef available in the contiguous U.S. and Canada.
Medya Türü Interactive Television
Süre
Daha fazla bilgi Othr-Guyz.com
Yaratıcı Yönetmen
Sanat Yönetmeni
Reklam Yazarı
Prodüktör
Müşteri Direktörü
Business Affairs
Director, World Famous
Head of Production, World Famous
Producer, World Famous
Executive Producer, RW2 Studios
Editor, RW2 Studios

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