Matthew Brink
Copywriter / Executive Creative Director at BBDO New York
New York, United States
BaşlıkShoes
Haftanın
Kampanya Shoes
Reklamcı Tobacco Action Group
Marka Tobacco Action Group
PostedAralık 2006
Sektör Anti-Drug/Alcohol/Tobacco Message
Slogan Don't smoke. There are better ways to die.
hikaye Tobacco Action Group “Shoes”:
This commercial is based on the concept of not smoking, because ‘there are better ways to die’ – i.e. getting smothered as thousands of shoes fall from the sky and land on top of you. This is a light-hearted approach to promote anti-smoking. The punch-line is highlighted by Dave’s dry, comedic approach.

Tobacco Action Group “Beer”:
This commercial is based on the concept of not smoking, because ‘there are better ways to die’ – i.e. drowning in vat of beer. This dry, humourous treatment makes its point quite simply and effectively, while evoking a chuckle from the audience.
Medya Türü Television
Süre
Market South Africa
Ajans Prodüktörü
Reklam Yazarı
Editör
Yaratıcı Yönetmen
Sanat Yönetmeni
Görüntü Yönetmeni
Yönetmen
Prodüksiyon Şirketi Prodüktör
Prodüksiyon Şirketi Sub urban
Post Prodüksiyon
Editing Şirketi

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