Marketing Platform Ideas, Consulting, Creative Direction, Writing
at
Bernstein-Rein Advertising
Kansas City, United States
| Başlık | Where It Starts |
| Haftanın | RPA |
| Kampanya | Honda Racing |
| Reklamcı | Honda Motor Co., Ltd. |
| Marka | Honda Performance Development |
| İlk Yayınlanma Tarihi | 2010 / 5 |
| Sektör | Cars |
| hikaye | “Where It Starts,” brings attention to Honda as the single engine supplier to the IZOD IndyCar® Series. “Where It Starts” follows the Honda IndyCar® engine inside Dario Franchitti’s race car back in time from the track all the way to its original creation at Honda Performance Development (HPD), the technical operations center for Honda’s high-performance racing programs. The time-lapsed journey, using actual HPD associates, shows the entire assembly of the engine in reverse, back to its individual parts, uncovering Honda’s commitment to innovation and passion for racing. |
| Medya Türü | Television |
| Prodüksiyon Sorumlusu | Ted Liotopoulos |
| Prodüktör | Susan Sullivan |
| Prodüktör | Cathy Dunn |
| Prodüksiyon Sorumlusu | Frank Scherma |
| Yönetmen | Jeff Zwart |
| Prodüksiyon Şirketi | @radical.media |
| Ajans Prodüktörü | Brian Donnelly |
| Prodüktör | Gary Paticoff |
| Reklam Yazarı | Perrin Anderson |
| Sanat Yönetmeni | Hobart Birmingham |
| Yaratıcı Yönetmen | Curt Johnson |
| Yaratıcı Ajans Başkanı | David Smith |
More Work
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- HAFTANIN:
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- MARKA:
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- HAFTANIN:
- J. Walter Thompson London
Would you risk falling for the chance to fly?
- MARKA:
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- HAFTANIN:
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Xbox Design Lab Originals: The Fanchise Model
- MARKA:
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- HAFTANIN:
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- MARKA:
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- HAFTANIN:
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- MARKA:
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- HAFTANIN:
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Half-time Speech
- MARKA:
- Nike Football
- HAFTANIN:
- Wieden + Kennedy Amsterdam