Sky Q - "Sky Q Box 2"

Brothers and Sisters

Brothers and Sisters London, United Kingdom

7180

Marka: Sky Q
Ülke: United Kingdom

Reklamcı: Sky

Başlık	Sky Q Box 2
Haftanın	Brothers and Sisters
Kampanya	The Next Generation Box
Reklamcı	Sky
Marka	Sky Q
İlk Yayınlanma Tarihi	2016 / 10
Sektör	TV/Radio Programs & Stations
felsefe	Sky has launched a through-the-line campaign for its new Sky Q box.This phase of the campaign introduces Sky Q as ‘The Next Generation Box’ and focuses on five features that make Sky Q the best TV experience on the market.Created by Brothers and Sisters, the campaign finds Idris Elba relaxing at home as he explains the benefits of Sky Q’s new state-of-the-art features – from recording more of the shows you love to taking your recordings out and about with you.In addition to the three 30” ads on TV, a suite of 10” videos have been created as part of a digital sequential targeting campaign.The print work showcases the kit, heroing the box itself and using content to bring each feature to life in the newly updated Sky user interface.Will Flack and Aaron Willmer were Creative Directors on the campaign. Andy Fowler was Executive Creative Director.The spots were directed by Sam Miller at Hunky Dory. Mediacom is handling media planning and buying.
Medya Türü	Television & Cinema
Süre	30 seconds
Post Prodüksiyon	Framestore
Sound Design	750mph
Prodüksiyon Şirketi	HunkyDory Films
Yaratıcı Yönetmen	Aaron Willmer
Yaratıcı Yönetmen	Andy Fowler
Sanat Yönetmeni	Olly Fernandez
Reklam Yazarı	Rory Robinson
Müşteri Direktörü	Hannah White
Ajans Prodüktörü	Bebe Kiffin
Yönetmen	Sam Miller
Prodüksiyon Sorumlusu	John Doris
Prodüktör	Nick Papworth
Editör	Matt Felstead
Görüntü Yönetmeni	Florian Hoffmeister