Başlık | Lawyer |
Haftanın | Leo Burnett |
Kampanya | The Big Mac |
Reklamcı | McDonald's |
Marka | McDonald's |
İlk Yayınlanma Tarihi | 2014 / 2 |
Sektör | Restaurants & Fast Food |
hikaye | In the ads we see normally slick professionals, a high-end estate agent and a lawyer, absent-mindedly mention the ingredients of a Big Mac in situations where you would expect them to be the picture of professionalism. They don’t even notice they’re doing it. But those around them, and our viewers certainly do. It is then that we reveal that they have been distracted by posters and adverts depicting the Big Mac, in all its glory. The effect it has on our characters is summed up in the campaign endline: The Big Mac. See One. Want One. |
Medya Türü | Television |
Süre | |
Prodüksiyon Şirketi | Sonny London |
Editing Şirketi | Marshall Street Editors |
Özel Efektler | MPC LDN |
Ses Post Prodüksiyon | Jungle Studios |
Reklam Sorumlusu | Alistair Macrow |
Reklam Sorumlusu | Steven Hill |
Reklam Yazarı | Matt Lee |
Sanat Yönetmeni | Peter Heyes |
Yaratıcı Yönetmen | Adam Tucker |
Yaratıcı Yönetmen | Justin Tindall |
Ajans Prodüktörü | David White |
Medya Ajansı | OMD |
Medya Planlama | Kathryn Armstrong |
Medya Planlama | Grace Cowey |
Yönetmen | Fredrik Bond |
Kamerasaman | Tim Maurice-Jones |
Prodüksiyon Şirketi Prodüktör | Sara Cummins |
Editör | Tim Thornton Allen |
Özel Efektler | Dionne Archibald |
Ses | Owen Griffiths |